Design Studio Website
Saturday, August 07, 2004
Organizational Innovation
Question: What defines innovation and what can I do to promote innovative thinking in my business?

A collaborative survey of innovative products and services conducted over a five-year period identified key underpinnings of an innovative business culture (see These were:

  • Have a clear mission that all employees understand and support.
  • Constantly reinforce the importance of innovation, design and creativity.
  • Ensure that a culture of trust and respect pervades the entire organization.
  • Celebrate success and provide support in failure.
  • Give people the freedom to perform against stretching goals.
  • Develop people to meet the needs of the organization.
  • Reward and recognize talent and commitment.


  • Have a formal or informal system for encouraging and capturing all ideas.
  • Extend the company's team structure to external partners.
  • Ensure senior management adopts a "hands-ready" support role.
  • Manage risk effectively on a progressive basis.
  • Ensure intellectual property and competitive advantage are well-managed.
  • Effectively manage the financing of innovation.


  • Have a well-managed process for staying close to customers and markets.
  • Regularly review markets and competitors to seek competitive advantage.
  • Turn regulation and legislation to business advantage.
  • Fully exploit the potential of the Internet and e-business for communicating with customers.
  • Always compete from a position of strength with distinctive innovation.
  • Ensure the value chain is constantly under review.

The London Innovation organization also listed their top-10 tips for introducing innovation and creativity into a business. These include:

  • Turn dissatisfaction or frustration with an existing product or service into a new idea.
  • Ask customers (existing and potential) what they want and don't want.
  • Be restless, outward looking and unreasonable.
  • Do not let the cynics get to you, especially those who "know" why your idea will not work.
  • Capitalize on your inexperience by thinking without constraints and out of the box.
  • Be passionate and have faith in your product.
  • Let threats to your business drive your innovation.
  • Use the knowledge in universities and research institutions to help you innovate.
  • Utilize business networks to exchange ideas with other businesses and partners.
  • Learn to expect failure on the way to success.

Source : OrlandoSentinel, here.

posted by Naina @ Permalink 8/07/2004 12:42:00 AM   0 comments  --- Google It! ---
Post a Comment

blog navigation
recent entries
monthly archive
innovation links
changethis manifestos
design links
other links
RSS and XML Feed Subscribe to Innovation with Bloglines
Listed on BlogShares I'm on orkut
My profile on LinkedIn My profile on Ecademy
Skype Me! Blogger Profile
Innovation Challenge Judge Blogstreet Profile

directions for using the blog
all links are in green: when you take your mouse-pointer over a link, it turns blue with a dashed gray underline. links in the post-body are also dash-underlined.

all links to useful information within the blog are under the *blog navigation* sidebar on the top-right.

the topmost right-corner advertises the yellow pages service provided by my parent organization, InnovationNetwork.

the ASIDE Innovation Blog does not advertise for third-parties and there are no pop-ups associated with the blog.

for any complaints kindly e-mail me at asideblog [at] gmail [dot] com.

Naina Redhu has no liability for the contents on the pages of the weblinks under the *innovation*, *design* and *other* categories.

the *ideas@aside* logo is the sole-property of ASIDE and Naina Redhu and is copyrighted under the Creative Commons like the rest of the graphics and writing existing on the ASIDE Innovation Blog.

the blog has been optimized for Internet Explorer and uses websafe colors. the color scheme has been extensively researched for eye-safety for on-screen viewing as well as for the impact of colors on the brain. the colors on this weblog are suitable for a stress-free read and will relax all five senses.

comments relating to subject-matter under innovation / creativity and design / colors are welcome.
All comments, ideas and thoughts on the ASIDE Innovation Blog
are property of their authors unless otherwise stated
Copyright Naina Redhu, 2004
ASIDE is powered by Blogger